Bier Garten

Overview

Our team had a chance to collaborate with a large local corporation managing the distribution of international alcoholic drinks. Our design focused on utilizing the stylish features of German gothic fonts. Drawing inspiration from the German practice of spending time in Beer Gardens, we formulated a foundation for the product's logo and palette.

This project yielded a selection of beer bottles and a brand logo with an easy-to-understand color scheme for buyers to navigate shelves and pick their preferred beer. Currently, the US is the main market for the product.